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ACD / Art Director

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May 12th, 2008

Run Engine Run

I had the opportunity to pitch FRAM. Great Americana car culture brand. Bummer they stayed with their old agency in the middle of the pitch. Ahh, the politics of advertising. Here's some of the print we pitched as part of a bigger brand idea under the tag "Run Engine Run." The small type reads "Proud to be a part of..."

Categories:

advertising, graphic design, miscellaneous, photography, print design

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FRAM David Hermanas Ben Hieger Oil filter

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